My name is boxer.  I like the new animal farm.  We all get along and work together.  But recently the pigs have eaten all the milk and apples.  They explained it because they need extra nourishment.  I believe them but I still am not completely sure.  Oh well.  I am glad that i only stuned the boy and did not kill him.  That would have been terrible.

Animal farm chapters 3-4.

In chapters 3 and 4 the pigs set up their society.  They begin by painting seven commandments on the wall.  They also convince all the other animals that since they are smarter, it is only natural that they rule the farm.

The pigs also eat all the milk and apples because they are “brain workers”.  They need the extra nourishment.  This violates the 7th comandment: all animals are equal.

Animal farm is a book about animals that revolt against their masters.  The pigs take over and start a communist society.

So far we have read chapters 1 and 2.

Imagine this scenario.  Billy goes home after school and plays video games until his parents come home.  Some of his favorite games have advertisements all over them.  In these games, billboards that advertise different brands are always visible.  He is continually getting ads shoved down his throat.  He spends up to four hours a day in front of a screen.  For four hours a day advertisers flood his mind with products.  Advertisers are using a deceptive form of advertising called Immersive Advertising to target young children.  All the immersive ads in games make it hard to distinguish between what is real and what is false. Childhood nowadays is all about the Internet with fun game sites to occupy our time.  Completely innocent, right?  Wrong!  By filling popular sites up with logos and brand names, kids begin to associate the fun of playing the games with the brand or company that sponsors the game.  Neopets.com, a popular gaming site for children between the ages of 8-14, regularly uses immersive advertising.  In many games you see McDonald’s logos everywhere.  Other games blatantly place ads in their titles.  One example is the Fruit-Loops game.  In this game, you must find a treasure map, but there are Fruit Loops and Kellogg’s logos everywhere.  The kids that play this game begin to recognize the Kellogg’s logo and want to buy Fruit Loops every time they go shopping with their parents. Advertisers are using psychology to promote products to children.  By branding logos and company slogans into the brain of a young child, advertisers can get a customer for life.  Sometimes they begin as early as six months of age.  Even babies can remember and recognize logos.  So if a baby remembers the Nike logo, then when he is old enough to buy clothes, he will buy Nike over another company.  Advertisers argue that they are only investing in future customers.  But young children do not have the ability to pick out what is real and what is false.  They will believe anything you tell them.  It is not fair to bombard young children and babies with ads.  Advertisers are using the naive minds of young children to their advantage.  This is quite simply unethical.